AgencyAnalytics
SEO ReportingWhite-label SEO reporting platform built for agencies
Overview
AgencyAnalytics positions itself as the comprehensive reporting solution for digital marketing agencies, with particular strength in SEO data visualization and client presentation. Founded in 2010 and headquartered in Toronto, the platform has built a reputation for solid white-labeling capabilities and multi-channel integration that goes beyond typical SEO reporting tools. Unlike pure-play analytics platforms like Looker Studio or basic dashboard builders, AgencyAnalytics specifically targets agencies needing to present professional, branded reports to clients while managing multiple campaigns from a single interface.
The platform differentiates itself through deep integration with over 60 marketing platforms, combining SEO metrics with PPC, social media, and e-commerce data in unified dashboards. This multi-channel approach sets it apart from SEO-focused reporting tools like Raven Tools or single-channel solutions, making it particularly valuable for full-service digital agencies managing diverse client portfolios.
AgencyAnalytics targets digital marketing agencies, SEO consultants, and freelancers who need to regularly report on client performance across multiple channels. The platform scales from solo freelancers managing a handful of local business clients to larger agencies tracking dozens of enterprise accounts. It's particularly valuable for agencies that want to present data as their own branded product rather than sharing third-party tool interfaces with clients.
Score breakdown
Composite Score
42.5Our review
AgencyAnalytics is the leading white-label reporting platform built specifically for marketing agencies. It integrates 80+ data sources including Google Analytics, Search Console, social media, and PPC into automated, branded client reports with built-in SEO tools.
Pros
- ✓Built specifically for agency client reporting
- ✓80+ integrations with automated data pulling
- ✓White-label dashboards and reports
- ✓Built-in rank tracking and site audit tools
Cons
- —Not a full SEO research platform
- —Agency-focused pricing model
- —SEO tools less deep than dedicated platforms
Best for
Key features
White-Label Reporting
Complete brand customization including logos, colors, and domains for presenting reports as your own agency brand.
Multi-Channel Dashboards
Combines SEO, PPC, social media, and web analytics data from 60+ platforms into unified client dashboards.
Automated Report Scheduling
Schedule and automatically send branded PDF or live dashboard reports to clients on custom intervals.
Rank Tracking Integration
Built-in rank tracker monitors keyword positions across Google, Bing, and local search with historical data visualization.
Client Portal Access
Secure client login system allows direct dashboard access without sharing agency data or configurations.
Custom Widget Builder
Drag-and-drop interface for creating custom report widgets and KPI displays tailored to specific client needs.
Goal Setting & Alerts
Set performance targets and automated alerts for traffic drops, ranking changes, or goal achievements.
Team Collaboration Tools
User roles, permissions, and internal notes system for managing multi-member agency teams and client access.
Pricing
| Plan | Price | Includes |
|---|---|---|
| Freelancer | $12/month | 2 campaigns, branded reports, basic integrations |
| Agency | $18/month | 10 campaigns, white-label options, advanced widgets |
| Professional | $36/month | 25 campaigns, API access, custom branding |
| Enterprise | $79/month | 80 campaigns, priority support, advanced automation |
| Custom | Contact sales | Unlimited campaigns, dedicated success manager, custom integrations |
FAQ
Can I completely rebrand AgencyAnalytics for my agency?
Yes, AgencyAnalytics offers full white-labeling including custom logos, brand colors, domain mapping, and removal of all AgencyAnalytics branding. You can present reports as entirely your own product.
How many data sources does AgencyAnalytics integrate with?
AgencyAnalytics connects to over 60 platforms including Google Analytics, Search Console, Facebook Ads, Google Ads, Shopify, and major SEO tools like Ahrefs and SEMrush.
Is there a limit on client reports I can generate?
Report generation is unlimited across all plans. The campaign limits refer to the number of client websites/projects you can track, not the reports themselves.
Does AgencyAnalytics include rank tracking or do I need a separate tool?
AgencyAnalytics includes built-in rank tracking for desktop and mobile across Google, Bing, and local search. You don't need a separate rank tracking subscription.
Can clients access their data directly without going through my agency?
Yes, the client portal feature lets you provide secure dashboard access to clients while maintaining control over what data they see and keeping your agency configurations private.
Capabilities
AI Visibility Metrics
Content & Optimization
Entity SEO
Traditional SEO
Technical & Integrations
Integrations
Social Proof
7,000+ marketing agencies
Notable Customers
Testimonials
“I've looked at every single agency dashboard company… and there isn't a better one than AgencyAnalytics.”
“The only regret we have about switching to AgencyAnalytics is not doing it sooner. It has saved us an incredible amount of time and makes us look polished and professional.”
How does AgencyAnalytics compare?
aiseo.is Score
#3 of 7 in SEO Reporting
Review Sentiment
532 reviews across 2 sources
People love
- +White-label client dashboards that agencies can brand as their own
- +80+ integrations covering SEO, PPC, social, and call tracking
- +Automated report scheduling saves agencies significant time
Common complaints
- –Integrations can disconnect or lag, sometimes taking days to sync
- –Per-client surcharge ($20/month) makes costs climb quickly at scale
- –Learning curve for setting up complex multi-channel reports
🟠Reddit sentiment
positive10 threads in DigitalMarketing, SEO, PPC
“Been using AgencyAnalytics for over 3 years now. Cant think of a better tool that'd provide all the features, all the integrations and custom dashboards with individual login capabilities.”
r/DigitalMarketing
“Our agency uses AgencyAnalytics. Easy to use, reasonably priced, and quite a few tool integrations.”
r/PPC
🔵𝕏 sentiment
positive2 posts
“According to the 2025 reports from SparkToro and AgencyAnalytics, 94% of agencies would be in crisis mode if referral revenue vanished.”
@jrmal888
“Want to get your agency featured in our most downloaded resource? 🏆 Contribute to the 2026 Benchmarks Report!”
@AgencyAnalytics
Last updated Feb 2026
Quick Facts
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