reputation-com vs grade-us
Reputation.com vs Grade.us — features, pricing, and which to choose for your SEO workflow in 2026.
Quick Verdict
Reputation.com and Grade.us represent two different approaches to review management. Reputation.com is an enterprise-grade platform that's been serving Fortune 500 companies since 2006, with comprehensive reputation monitoring across thousands of review sites. Grade.us targets agencies and smaller businesses with white-label capabilities and streamlined review automation.
The core difference is scope and complexity. Reputation.com offers deep analytics, social listening, and enterprise integrations that come with enterprise pricing. Grade.us focuses on the essentials — review funneling, monitoring, and response management — with agency-friendly white-labeling and transparent pricing starting at $54/month.
Feature Comparison
Reputation.com delivers enterprise-level depth with social media monitoring across platforms, advanced sentiment analysis, and business listing management for large location portfolios. Their platform includes competitive benchmarking, custom reporting dashboards, and integrations with major CRM systems like Salesforce. The social listening component tracks brand mentions beyond just reviews, giving a comprehensive view of online reputation. Grade.us takes a focused approach with automated review funnels that filter happy customers to public review sites while routing complaints privately. Their white-label capabilities let agencies rebrand the entire platform, and they include response templates, review monitoring across 100+ sites, and basic analytics. The platform emphasizes automation over analysis — it's built to generate more positive reviews rather than just monitor reputation.
Pricing Comparison
Reputation.com uses custom enterprise pricing that typically starts around $1,000+ per month for small deployments and scales significantly for larger organizations with multiple locations. The exact cost depends on the number of locations, review sites monitored, and feature requirements, but expect enterprise-level investment. Grade.us offers transparent pricing starting at $54/month for their basic plan, with higher tiers for agencies managing multiple clients. They also include a free tier for testing the platform. The pricing scales based on the number of locations or clients managed, but even their premium plans cost less per month than most enterprise solutions charge per week.
Best For
Reputation.com works best for large enterprises, multi-location businesses, and organizations that need comprehensive reputation monitoring with detailed analytics. If you're managing reputation for hundreds of locations, need social listening beyond reviews, or require enterprise-level integrations and reporting, Reputation.com provides the depth and scalability necessary. Grade.us excels for digital marketing agencies, small to medium businesses, and anyone who needs white-label review management. If you're an agency looking to offer review management services under your own brand, or a business that wants simple automation to generate more positive reviews, Grade.us delivers the right features without enterprise complexity.
The Verdict
Choose Grade.us unless you specifically need enterprise-scale monitoring or social listening. For most businesses and agencies, Grade.us provides everything necessary for effective review management at a fraction of the cost, with better automation for actually generating reviews rather than just monitoring them. Reputation.com is worth the premium only for large organizations that need comprehensive reputation intelligence across multiple channels.