Grade.us
Review ManagementWhite-label review management platform for agencies
Overview
Grade.us positions itself squarely in the agency market with a white-label review management platform that's been refined since 2013. Unlike consumer-focused tools like Birdeye or enterprise solutions like Reputation.com, Grade.us specifically targets marketing agencies and consultants who need to deliver review management services under their own brand. The platform combines automated review generation with comprehensive monitoring across 100+ review platforms.
The core value proposition centers on the review funnel concept. When customers receive a review request, Grade.us first asks about their satisfaction level. Happy customers get directed to public review platforms like Google My Business, while unsatisfied customers are routed to private feedback forms. This approach helps agencies increase positive review volume while containing potential damage from negative experiences.
Grade.us competes directly with GatherUp and Podium in the agency space, but differentiates through more extensive white-labeling options and lower entry pricing. The platform monitors major review sites including Google, Facebook, Yelp, and industry-specific platforms like Healthgrades, making it suitable for agencies serving diverse vertical markets.
Key features
White-Label Dashboards
Fully customizable client dashboards with agency branding, allowing seamless client delivery without revealing the underlying platform.
Review Funnel Automation
Automated email sequences that guide satisfied customers to public review platforms while routing unhappy customers to private feedback forms.
Multi-Platform Monitoring
Tracks reviews across Google, Facebook, Yelp, industry-specific platforms, and over 100 review sites with real-time notifications.
Sentiment Analysis
AI-powered review categorization and sentiment scoring to quickly identify issues and positive trends across client portfolios.
Response Templates
Pre-built response templates with customization options for consistent, professional review responses across all platforms.
Client Reporting
Automated monthly reports with review metrics, competitor benchmarking, and actionable insights delivered directly to clients.
Negative Review Alerts
Instant notifications for negative reviews with severity scoring to prioritize response efforts and damage control.
Review Request Campaigns
Targeted email and SMS campaigns to generate more positive reviews from satisfied customers with timing optimization.
Pricing
| Plan | Price | Includes |
|---|---|---|
| Free | $0 | 1 location, basic review monitoring, email notifications |
| Starter | $54/mo | 5 locations, review funnels, white-label reporting |
| Growth | $149/mo | 15 locations, automated responses, custom branding |
| Pro | $299/mo | 50 locations, advanced analytics, API access |
| Enterprise | Custom | Unlimited locations, dedicated support, custom integrations |
FAQ
Does Grade.us integrate with Google My Business?
Yes, Grade.us monitors Google reviews in real-time and can send automated review requests that direct customers to your Google Business Profile.
Can I white-label Grade.us for my agency clients?
Absolutely. Grade.us offers full white-labeling including custom domains, branding, and client dashboards that appear as your own platform.
What review platforms does Grade.us monitor?
Grade.us monitors over 100 review platforms including Google, Facebook, Yelp, TripAdvisor, and industry-specific sites like Healthgrades and Avvo.
How does the review funnel automation work?
The system sends automated emails to customers, directing happy customers to public review sites while routing dissatisfied customers to private feedback forms to prevent negative public reviews.
Is there an API for custom integrations?
Yes, Grade.us provides API access starting with the Pro plan, allowing custom integrations with CRM systems, marketing platforms, and other agency tools.
Review Sentiment
70 reviews across 2 sources
Bottom line
Grade.us's free tier lets you evaluate white-label review management built specifically before committing to paid plans from $54/mo. Its 4.6/5 from 70 users is well-earned — the main caveat is interface feels dated compared to newer competitors like Birdeye.
People love
- +White-label review management built specifically for agencies managing multiple clients
- +Review funnel automation directs happy customers to public sites and unhappy ones to private feedback
- +Multi-platform monitoring across Google, Yelp, Facebook, and 100+ review sites
Common complaints
- –Interface feels dated compared to newer competitors like Birdeye and Podium
- –Limited analytics and sentiment analysis compared to enterprise reputation platforms
- –Pricing at $54/mo per location adds up quickly for multi-location businesses
Last updated Feb 2026