Help a B2B Writer
Digital PRB2B content source matching for backlinks and PR
Overview
Help a B2B Writer operates as a specialized matching platform that connects B2B content creators with industry experts for quotes, commentary, and link building opportunities. Launched in 2022, the platform targets the specific needs of B2B writers who struggle to find credible sources within niche industries. Unlike broader PR platforms like HARO or Connectively that cast wide nets across all industries, Help a B2B Writer focuses exclusively on B2B expertise matching.
The platform maintains a curated database of verified B2B experts across sectors like SaaS, marketing technology, sales enablement, HR tech, and enterprise software. Writers submit queries describing their content needs, and the system matches them with relevant experts based on industry focus, specific expertise areas, and availability. The approach differs from traditional PR platforms by emphasizing ongoing relationships between writers and sources rather than one-off transactions.
The service operates on a freemium model with basic matching available free and advanced features requiring a Pro subscription. The platform has gained traction among B2B content marketers, freelance writers, and publications focused on business technology and enterprise topics.
Score breakdown
Composite Score
21.8Our review
Help a B2B Writer connects B2B writers with expert sources for quotes and insights — a B2B-focused alternative to HARO/Featured.com. Useful for earning backlinks and citations through expert contributions.
Pros
- ✓Free for experts to respond to queries
- ✓B2B-focused — higher quality matches for business topics
- ✓Earn backlinks through expert sourcing
- ✓Niche alternative to crowded HARO marketplace
Cons
- —B2B only — limited for consumer topics
- —Smaller network than Featured.com or HARO
- —No SEO tools
Best for
Key features
Expert Source Database
Curated database of B2B experts across industries willing to provide quotes and commentary for content pieces.
Query Matching System
Automated matching of writer queries with relevant expert sources based on industry, expertise, and availability.
Direct Contact Facilitation
Streamlined communication system connecting writers directly with matched sources for interviews and quotes.
Response Tracking
Built-in tracking system to monitor response rates and follow up on pending source requests.
Industry Categorization
Organized source database by specific B2B industries and expertise areas for precise matching.
Quality Verification
Vetted expert profiles with verified credentials and past contribution history.
Pricing
| Plan | Price | Includes |
|---|---|---|
| Free | $0/month | Basic source matching, limited queries |
| Pro | $29/month | Unlimited queries, advanced matching, priority support |
FAQ
How does Help a B2B Writer differ from HARO?
Help a B2B Writer focuses specifically on B2B content and expert sources, while HARO covers all industries. The platform offers more targeted matching for B2B writers seeking industry-specific expertise.
Can sources build backlinks through the platform?
Yes, sources can earn high-quality backlinks by providing quotes and commentary that writers include in their published content with proper attribution and linking.
What types of B2B experts are available on the platform?
The platform includes executives, consultants, industry analysts, and thought leaders across various B2B sectors including SaaS, marketing, sales, HR, and enterprise technology.
Is there a limit on how many queries I can submit?
Free users have limited monthly queries, while Pro subscribers get unlimited query submissions with priority matching and faster response times.
Capabilities
AI Visibility Metrics
Content & Optimization
Entity SEO
Traditional SEO
Technical & Integrations
Social Proof
9,000+ B2B sources
Notable Customers
How does Help a B2B Writer compare?
aiseo.is Score
#7 of 7 in Digital PR
Review Sentiment
4 reviews across 1 source
People love
- +Completely free for both B2B writers and expert sources
- +Smart expertise matching ensures sources only receive relevant requests
- +Excellent niche alternative to HARO specifically for B2B content marketing
Common complaints
- –Very small user base limits the pool of available experts and requests
- –No formal review presence on major platforms like G2 or Capterra
- –Narrow B2B content focus means it won't help with consumer or general media pitches
🟠Reddit sentiment
positive10 threads in DigitalMarketing, b2bmarketing, Entrepreneur
“Use Help a B2B Writer (Google the Slack group — great network). Try cold outreach to journalists on TechCrunch, VentureBeat, or IndieHackers”
r/b2bmarketing
“We've also had decent success with HARO/Help a B2B Writer-type platforms for authority links”
r/seo_saas
🔵𝕏 sentiment
positive3 posts
“ChatGPT → Win Validation → Publish original data or research. AI loves citing unique stats. → Get cited on high-authority sites via HARO or Help a B2B Writer. → Optimize your site so it's crawlable by AI-powered engines. → Keep your brand name + expertise connected in multiple contexts online.”
@seonatia
Last updated Feb 2026
Quick Facts
Target Market
Industries
Category
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