dofollow vs lemlist
Dofollow vs Lemlist — features, pricing, and which to choose for your SEO workflow in 2026.
Quick Verdict
Dofollow and Lemlist approach link building from different angles, creating an interesting choice for SEO teams. Dofollow specializes in finding high-authority link prospects with built-in Domain Rating filters and contact discovery, while Lemlist focuses on the outreach side with advanced personalization and email deliverability features.
The core difference comes down to prospecting versus outreach execution. Dofollow excels at the research phase, helping you identify quality link opportunities and gather contact information efficiently. Lemlist shines in the actual outreach process, with sophisticated email sequences, personalization tokens, and deliverability optimization that can significantly improve your response rates.
Feature Comparison
Dofollow's strength lies in its prospect discovery engine, which filters websites by Domain Rating and automatically finds contact information for site owners and editors. The platform provides DR-filtered results, ensuring you're not wasting time on low-authority sites, and includes pre-built outreach templates specifically designed for link building scenarios. Lemlist takes a different approach with its advanced personalization capabilities. You can create dynamic images, personalized videos, and highly customized email sequences that adapt based on recipient behavior. The platform includes A/B testing for subject lines and content, automated follow-up sequences, and detailed deliverability monitoring with spam score checking and domain warming features. While Dofollow provides basic email sending capabilities, Lemlist's outreach infrastructure is far more sophisticated. Lemlist offers LinkedIn automation, multichannel sequences (email + LinkedIn + phone), and integration with major CRM platforms. However, Dofollow's prospect database and DR filtering make it faster to identify quality link opportunities without manual research.
Pricing Comparison
Lemlist starts at $32/month, making it the more budget-friendly option, while Dofollow begins at $49/month. However, the pricing structures serve different needs. Dofollow's higher price point includes access to their prospect database and contact discovery features, which could replace multiple other tools in your workflow. Lemlist's pricing scales based on email volume and advanced features like personalization and automation sequences. For teams sending high volumes of outreach emails, Lemlist's per-email costs can add up, but the improved response rates often justify the investment. Dofollow's pricing is more straightforward, focusing on the number of prospects you can access rather than email volume.
Best For
Dofollow is better for teams that struggle with link prospect research and want to streamline the discovery process. If you're spending too much time manually finding high-DR sites and hunting for contact information, Dofollow's automated approach will save significant time. It's ideal for SEO agencies handling multiple clients who need consistent prospect discovery workflows. Lemlist is the better choice for teams with solid research processes but poor outreach response rates. If you're already identifying good prospects but struggling to get replies, Lemlist's personalization features and deliverability optimization can dramatically improve your success rates. It's perfect for businesses doing broader cold outreach beyond just link building.
The Verdict
Lemlist wins for most link building scenarios due to its superior outreach capabilities and lower starting price. While Dofollow's prospect research features are valuable, you can replicate much of that functionality with other tools or manual research. However, Lemlist's advanced personalization, deliverability features, and automation sequences are harder to replace and directly impact your bottom-line results. Choose Dofollow only if prospect discovery is your primary bottleneck and you already have strong outreach processes in place.