ubersuggest vs keywords-everywhere
Ubersuggest vs Keywords Everywhere — features, pricing, and which to choose for your SEO workflow in 2026.
Quick Verdict
Ubersuggest and Keywords Everywhere represent two fundamentally different approaches to keyword research. Ubersuggest is a full-featured SEO platform that happens to excel at keyword research, while Keywords Everywhere is a laser-focused browser extension that shows keyword data wherever you're already working online.
The choice between them often comes down to workflow preference and budget constraints. Ubersuggest offers comprehensive SEO tools beyond keywords, making it suitable for agencies and serious SEO practitioners. Keywords Everywhere integrates smoothly into your existing research process, displaying vital metrics directly on search engines, YouTube, Amazon, and other platforms without switching between tools.
Feature Comparison
Ubersuggest provides a complete keyword research suite with keyword suggestions, search volume data, keyword difficulty scoring, and content gap analysis. It generates hundreds of keyword ideas from a single seed term and offers historical search volume trends. Beyond keywords, you get site audits, backlink analysis, rank tracking, and content ideas — essentially a lightweight alternative to enterprise SEO platforms. Keywords Everywhere takes a different approach entirely. Instead of a standalone dashboard, it injects keyword metrics directly into your browser experience. When you search on Google, browse YouTube, or shop on Amazon, you'll see search volume, CPC, and competition data overlaid on the interface. It also provides related keywords and trending searches contextually. The extension works across dozens of platforms including Pinterest, eBay, and Etsy, making it invaluable for e-commerce and content creators who research across multiple channels. The key difference is workflow integration. Ubersuggest requires you to open their platform and input keywords manually. Keywords Everywhere shows you the data exactly where you're already looking, eliminating the need to jump between tools during research sessions.
Pricing Comparison
Ubersuggest operates on traditional monthly subscriptions starting at $12/month for the Individual plan, which includes 150 searches per day and basic reporting features. Their Business plan at $20/month increases daily searches to 300 and adds more advanced features. Keywords Everywhere uses a credit-based system where you pay $1.25 for 1,000 credits (keywords searched). Most keyword lookups cost 1 credit, though some features use more. This pricing model is significantly cheaper for casual users — 1,000 keyword searches costs the same as one month of Ubersuggest's cheapest plan. Heavy users might find monthly subscriptions more predictable, but moderate researchers save substantially with the credit system.
Best For
Ubersuggest works best for SEO agencies, content teams, and businesses needing a comprehensive SEO toolkit. If you want site audits, competitor analysis, rank tracking, and content planning alongside keyword research, Ubersuggest delivers excellent value. It's also better for users who prefer working within a single dashboard and need detailed reporting features for clients or team collaboration. Keywords Everywhere excels for content creators, e-commerce sellers, and researchers who work across multiple platforms. If you frequently research on YouTube for video ideas, browse Amazon for product opportunities, or use Pinterest for content inspiration, seeing keyword data in-context is incredibly valuable. It's also perfect for users who already have other SEO tools but want better keyword data integration in their daily workflow.
The Verdict
Keywords Everywhere wins for most users due to its superior workflow integration and cost-effectiveness. Unless you specifically need the additional SEO features that Ubersuggest provides, the browser extension approach is more efficient and significantly cheaper. The ability to see keyword metrics wherever you're researching — whether that's Google, YouTube, Amazon, or social platforms — eliminates friction from the research process. For serious SEO practitioners managing multiple clients or comprehensive campaigns, Ubersuggest's broader feature set justifies the higher cost, but Keywords Everywhere serves the keyword research needs of most marketers more elegantly.