answerthepublic vs keywords-everywhere
AnswerThePublic vs Keywords Everywhere — features, pricing, and which to choose for your SEO workflow in 2026.
Quick Verdict
AnswerThePublic and Keywords Everywhere serve completely different keyword research needs, despite both falling into the same category. AnswerThePublic specializes in visual question mapping and content ideation, while Keywords Everywhere focuses on providing real-time search metrics wherever you browse.
The core difference is approach: AnswerThePublic helps you discover what questions people ask about your topics through visual mind maps, while Keywords Everywhere shows you search volume and competition data directly on Google, YouTube, and other platforms as you work.
Feature Comparison
AnswerThePublic excels at content discovery and ideation. Its signature wheel visualizations map out hundreds of question-based queries, prepositions, and comparisons around any seed keyword. You get "how to," "what is," and "why does" variations that directly translate into blog post ideas and FAQ content. The tool also provides alphabetical keyword lists and related searches, all presented in exportable visual formats. Keywords Everywhere takes a fundamentally different approach by injecting keyword metrics directly into your existing workflow. Install the browser extension and you'll see search volume, CPC, and competition data appear on Google search results, Google Keyword Planner, YouTube, Amazon, and dozens of other platforms. It also provides related keywords sidebar on search pages and bulk keyword analysis features. The data sources differ significantly: AnswerThePublic pulls from Google's autocomplete and related searches, while Keywords Everywhere provides actual search volume metrics and competitive intelligence data that typically requires expensive enterprise tools.
Pricing Comparison
Keywords Everywhere uses a credit-based system starting at $1.25 per 1,000 credits, where each keyword lookup consumes one credit. For light users checking a few dozen keywords monthly, this can cost under $10 per year. Heavy users might spend $20-50 annually, still far less than traditional keyword tools. AnswerThePublic offers a freemium model with limited daily searches, then jumps to $5/month for the Individual plan with unlimited searches and exports. The Pro plan at $99/month adds trending data and competitor comparisons. While more expensive monthly, the unlimited usage model works better for content teams doing bulk research.
Best For
AnswerThePublic is better when you need content ideation and question-based keyword discovery. If you're planning blog content, building FAQ sections, or need to understand the full question landscape around your topics, its visual approach and unlimited searches provide more value. Content marketers and agencies doing bulk research will prefer the subscription model. Keywords Everywhere works better for on-the-go research and quick metric validation. If you're doing competitive analysis on Google, researching YouTube keywords, or need search volume data while browsing organically, the browser extension approach is unmatched. Solo marketers and small businesses benefit most from its pay-per-use model.
The Verdict
Choose Keywords Everywhere for most keyword research needs. Its browser extension provides essential search metrics exactly when and where you need them, and the credit system makes it incredibly affordable for typical usage. AnswerThePublic serves a specific niche for content ideation and question mapping, but Keywords Everywhere delivers more practical value for day-to-day SEO work at a fraction of the cost.