terkel vs help-a-b2b-writer
Terkel vs Help a B2B Writer — features, pricing, and which to choose for your SEO workflow in 2026.
Quick Verdict
Both Terkel and Help a B2B Writer tackle the same digital PR challenge: connecting subject matter experts with journalists and content creators who need authoritative quotes. This expert-source matching creates valuable backlinks and brand exposure for participating businesses while helping writers produce better content with credible sources.
The key difference lies in scope and execution. Terkel positions itself as a comprehensive expert source platform serving broader media needs, while Help a B2B Writer specifically targets the B2B content ecosystem. Both launched recently (2020 and 2022 respectively) as remote-first companies, but they've taken different approaches to monetization and platform development.
Feature Comparison
Terkel operates as a more established platform with structured expert profiles, automated matching algorithms, and integrated media outreach tools. The platform includes features like expert verification systems, response tracking, and media relationship management. Publishers can search through vetted expert databases, while experts receive notifications for relevant opportunities based on their expertise tags. Help a B2B Writer takes a more streamlined approach, focusing specifically on B2B content creators and industry experts. The platform emphasizes quick turnaround times for B2B-focused queries and maintains a curated community of business experts. While less feature-rich than Terkel, it offers more targeted matching for B2B scenarios and typically faster response rates due to its niche focus. Both platforms handle the core functionality of expert-journalist matching, but Terkel provides more comprehensive analytics, reporting tools, and integration options for larger PR teams.
Pricing Comparison
The pricing models reveal different business strategies. Help a B2B Writer starts completely free, making it accessible for freelance writers, small agencies, and businesses testing digital PR strategies. Their free tier includes basic expert matching and limited monthly queries. Terkel requires a $99/month commitment for full platform access, though they offer a free trial period. This higher price point reflects more advanced features like detailed analytics, priority expert matching, unlimited queries, and dedicated account management for higher-tier plans. For agencies managing multiple clients or enterprises running comprehensive digital PR campaigns, Terkel's pricing structure includes volume discounts and white-label options.
Best For
Terkel works best for established agencies, PR teams, and enterprises with dedicated digital PR budgets. If you're managing multiple client campaigns, need detailed reporting for stakeholders, or require integration with existing PR workflows, Terkel's comprehensive feature set justifies the monthly investment. Their larger expert network and verification systems also benefit high-volume users. Help a B2B Writer suits freelance writers, small B2B companies, and startups exploring digital PR without significant upfront costs. The B2B-specific focus means faster, more relevant matches for business content creators. If you're writing occasional B2B pieces or running limited digital PR experiments, the free tier provides genuine value without financial commitment.
The Verdict
Choose Help a B2B Writer if you're budget-conscious, focused specifically on B2B content, or just starting with expert source digital PR. The free tier removes barriers to entry, and the B2B specialization delivers targeted results quickly. However, upgrade to Terkel if you need solid analytics, manage multiple campaigns, or require enterprise-level features. Terkel's higher price point reflects a more mature platform with greater scalability for serious digital PR operations.