vendasta vs dashclicks
Vendasta vs DashClicks — features, pricing, and which to choose for your SEO workflow in 2026.
Quick Verdict
Both Vendasta and DashClicks position themselves as all-in-one platforms for marketing agencies, but they've evolved from different origins. Vendasta, founded in 2008, built its reputation as a white-label marketplace where agencies can resell hundreds of marketing tools under their own brand. DashClicks, launched in 2016, started as a more focused agency management platform with built-in fulfillment services.
The core difference comes down to breadth versus depth. Vendasta offers an extensive marketplace of 300+ marketing applications that agencies can white-label and resell, while DashClicks focuses on streamlining agency operations with integrated project management, client reporting, and done-for-you service fulfillment.
Feature Comparison
Vendasta's marketplace approach gives agencies access to tools ranging from reputation management and local listing optimization to website builders and social media schedulers. Their Business App includes local SEO features like citation building, review management, and Google My Business optimization. The platform's strength lies in its white-labeling capabilities — agencies can brand everything from login screens to client reports with their own logo and colors. DashClicks takes a different approach with its InstaReports feature for automated client reporting, InstaSites for rapid website deployment, and integrated CRM for client management. Their SEO fulfillment service stands out — agencies can outsource actual SEO work to DashClicks' team while maintaining client relationships. The platform also includes lead generation tools and a built-in invoicing system that Vendasta lacks natively. Both platforms offer similar local SEO fundamentals like listing management and reputation monitoring, but Vendasta's marketplace model means more specialized tools for niche needs, while DashClicks provides deeper integration between fewer features.
Pricing Comparison
Vendasta starts free but charges per app activation, with most popular SEO tools ranging from $20-50 monthly per client. A typical agency using 5-6 core apps per client might pay $150-300 per client monthly. Their Partner Program requires a $99 monthly platform fee plus individual app costs. DashClicks uses a simpler $97 monthly base fee structure with additional costs for fulfillment services. Their white-label SEO services start around $297 monthly per client, but this includes actual work delivery, not just tools. For agencies wanting done-for-you services, DashClicks often provides better value despite higher upfront costs.
Best For
Vendasta works best for established agencies with existing SEO teams who want to expand their service offerings without building new tools. If you need specialized applications for specific client industries or want maximum white-labeling flexibility, Vendasta's marketplace model delivers more options. Agencies comfortable managing multiple tools and client relationships directly will appreciate the extensive customization possibilities. DashClicks suits newer agencies or those wanting to outsource fulfillment while focusing on client acquisition and account management. If you prefer integrated workflows over marketplace complexity, or need help actually delivering SEO work rather than just managing it, DashClicks provides a more streamlined experience with built-in support systems.
The Verdict
Vendasta wins for agencies prioritizing tool variety and white-labeling depth, especially those with internal SEO expertise. Its marketplace model offers unmatched flexibility for creating custom client packages. However, DashClicks provides better value for agencies wanting operational simplicity and fulfillment support, making it the smarter choice for most growing agencies who need help delivering results, not just managing clients.