linkee vs lemlist
Linkee vs Lemlist — features, pricing, and which to choose for your SEO workflow in 2026.
Quick Verdict
Linkee and Lemlist serve the same link building goal but take fundamentally different approaches. Linkee is an AI-first platform designed specifically for SEO link building, with automated prospect discovery and relevance scoring. Lemlist is a proven cold email platform that many link builders have adapted for outreach, with powerful personalization features and deliverability tools.
The choice comes down to specialization versus versatility. Linkee was built from the ground up for link building automation, while Lemlist excels at cold email campaigns that extend beyond just acquiring backlinks.
Feature Comparison
Linkee's core strength is its AI-powered prospect discovery system. It automatically finds relevant websites in your niche, scores them for link-building potential, and generates personalized outreach templates based on content analysis. The platform understands SEO metrics like domain authority and topical relevance, making prospect qualification more precise than manual research. Lemlist brings mature email automation with advanced personalization features like dynamic images, video thumbnails, and custom variables. Its deliverability infrastructure is battle-tested across millions of campaigns, with features like email warm-up, spam testing, and domain reputation monitoring. The platform also offers multichannel outreach through LinkedIn and phone calls. Where Linkee focuses on finding the right prospects, Lemlist excels at converting them. However, Linkee users still need to manually research prospects for quality campaigns, while Lemlist users must build their own prospect lists from scratch.
Pricing Comparison
Lemlist starts at $32/month for basic cold email campaigns with 1,200 emails monthly and essential personalization features. Their higher tiers add multichannel outreach and team collaboration tools, reaching $89/month for advanced features. Linkee's $49/month entry point includes AI prospect discovery, relevance scoring, and unlimited outreach campaigns. While more expensive upfront, the automated prospecting could justify the premium if it saves significant research time compared to manually building lists for Lemlist.
Best For
Choose Linkee if you're running dedicated link building campaigns and want to minimize manual prospect research. The AI discovery system works best for content marketers and SEO agencies who need to scale outreach across multiple clients without hiring additional researchers. Choose Lemlist if you need a versatile outreach platform for multiple purposes beyond link building. It's ideal for agencies handling PR outreach, partnership development, and sales alongside link building, or if you already have reliable prospect sources and need powerful email automation.
The Verdict
Lemlist wins for most link builders due to its proven track record, lower entry price, and superior deliverability infrastructure. Linkee's AI prospecting shows promise but is too new to recommend over Lemlist's mature platform. However, if automated prospect discovery becomes your primary bottleneck, Linkee's specialized approach could justify the premium once it proves its effectiveness over time.