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Uberall

Local SEO

Enterprise location marketing platform for global brand presence

Overview

Uberall is an enterprise location marketing platform built for brands managing hundreds or thousands of locations across global markets. Founded in Berlin in 2013, the company has established itself as a major player in the European location marketing space while expanding globally. The platform combines listing management, review monitoring, and location-specific content creation in a single dashboard designed for enterprise workflows.

Unlike smaller local SEO tools focused on single locations or small businesses, Uberall targets large retail chains, franchises, and multi-location service providers. The platform integrates with existing enterprise systems through solid APIs and offers white-label solutions for agencies managing location marketing at scale. Uberall competes directly with Yext in the enterprise space while offering stronger European directory coverage and more comprehensive social media management features.

The platform's strength lies in its global directory network spanning over 150 platforms, including major players like Google Business Profile, Facebook, and Yelp, plus regional directories across Europe, Asia, and North America. This broad coverage makes it particularly valuable for international brands needing consistent presence management across diverse markets.

Score breakdown

Composite Score

30.6
#3 of 11 in Local SEO#122 of 508 overall
Feature Depth24.0
Ease of Use30.0
Data Quality26.0
Value for Money40.0
Integration50.0
Market Traction19.0

Our review

Uberall is an enterprise local presence management platform that helps multi-location businesses manage listings, reviews, and local SEO across hundreds of directories. It ensures consistent NAP data and local visibility across the location ecosystem.

Pros

  • Enterprise-grade multi-location management
  • Listing management across 125+ directories
  • Review management and response tools
  • Location-level analytics and reporting

Cons

  • Enterprise pricing model
  • Not suited for single-location businesses
  • No broader SEO tools beyond local

Best for

Multi-location enterprises managing local presenceFranchise brands maintaining listing consistencyAgencies managing local SEO for retail clients

Key features

Global Directory Management

Manages listings across 150+ directories worldwide including Google, Facebook, Yelp, and local platforms. Automates updates and ensures data consistency across all locations.

Review Management Suite

Centralized dashboard for monitoring and responding to reviews across platforms. Includes sentiment analysis and automated response workflows.

Location Page Builder

Creates SEO-optimized location pages with local content, store information, and schema markup. Integrates with existing website infrastructure.

Analytics and Insights

Tracks local search performance, listing accuracy, and review metrics. Provides competitor benchmarking and ROI reporting for location marketing efforts.

Social Media Management

Publishes location-specific content across social platforms. Manages local social profiles and coordinates campaigns across multiple locations.

API Integration

Connects with existing CRM, POS, and marketing systems. Enables automated data sync and custom workflow development.

Pricing

PlanPriceIncludes
BusinessCustomMulti-location listings, basic analytics, review monitoring
ProfessionalCustomAdvanced analytics, review management, social posting
EnterpriseCustomAPI access, white-label solutions, advanced integrations
Price verified 2025-02-01 · USDView vendor pricing

FAQ

How many locations can Uberall manage?

Uberall is designed for enterprise clients with hundreds to thousands of locations. There's no strict limit, with some clients managing over 10,000 locations through the platform.

Does Uberall work with Google Business Profile?

Yes, Uberall is a Google Premier Partner and provides direct integration with Google Business Profile for bulk management, posting, and analytics across all locations.

What's the difference between Uberall and Yext?

Both are enterprise location marketing platforms, but Uberall focuses more on European markets and offers stronger social media management features, while Yext has broader US directory coverage.

Can Uberall help with local SEO beyond listings?

Yes, Uberall includes location page creation with schema markup, local content optimization, and keyword tracking specifically for local search visibility.

AI Platform Coverage

PlatformTracked
ChatGPT
Claude

Capabilities

AI Visibility Metrics

Sentiment Analysis
Competitor Tracking
Position Ranking
Trend Tracking
Alert System
Geo/Location Filter
Language Filter
Content Recommendations

Content & Optimization

Content Editor
Content Generation
GEO Scoring
Site Audit

Traditional SEO

Keyword Rank Tracking
Local Rank Tracking
Keyword Research

Technical & Integrations

API
CSV Export
White Label
Chrome Extension
WordPress Plugin
MCP Server
SSO
Open Source
Deployment: cloud

Integrations

Google Search ConsoleGoogle Business ProfileApple Business ConnectFacebookInstagramYelpChatGPTClaudeZapierGoogle SheetsSlackSalesforceHubSpot

Social Proof

1000+ Brands Worldwide

Notable Customers

BarceloPolarisKFCBurger KingPumaAdidas

aiseo.is Score

30.6

#3 of 11 in Local SEO

GS
Garrett SmithExpert reviewer
20+ yrs in SEO3+ yrs AI for SEO20K+ campaigns

Review Sentiment

Overall★★★★½4.4

150 reviews across 2 sources

People love

  • +Multi-location listing management across global markets and local directories
  • +Customer support rated 9.0 on G2 — responsive and helpful for implementation
  • +Ease of use (8.7 on G2) makes it accessible for teams without technical expertise

Common complaints

  • Custom pricing lacks transparency — difficult to compare costs against competitors
  • Fewer features than Yext for very large enterprise deployments
  • Analytics and reporting depth limited compared to dedicated local SEO platforms

🟠Reddit sentiment

mixed

10 threads in localseo, digital_marketing, SEO

Platform migration issues and disastersSuitable for managing multiple locationsMid-tier pricing compared to competitorsCitation and listing management capabilities

Been using them for years to manage several hundreds locations, I'd recommend them.

r/localseo

As someone who was a former user of MomentFeed and got switched to the Uberall platform, it has been nothing short of a disaster.

r/digital_marketing

🔵𝕏 sentiment

positive

10 posts

Strong for local SEO and visibilityFrequently compared to YextIntegration with other platformsReview management capabilities

Yext = structure, automation & accuracy. Uberall = engagement, visibility & real-time updates. Both are strong — it's all about what your business needs most!

@GBPPromote

We've intergrated Uberall - a leading citation management platform into Hike - to bring enhanced local SEO capabilities to our users.

@hike_seo

Last updated Feb 2026

Quick Facts

CategoryLocal SEO
Starting priceCustom
Free tierNo
EnterpriseAvailable
Founded2013
HQBerlin, Germany
StageSeries-c+
Websiteuberall.com
LinkedInProfile ↗
Twitter@UberallInc

Target Market

Industries

RetailAutomotiveRestaurantsHealthcareReal estateHospitalityFinancial services

Category

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