Quick Verdict
SE Visible is SE Ranking's AI visibility module, tracking how your brand appears in ChatGPT, Google AIO, Claude, and Gemini. It's bundled with SE Ranking subscriptions and focuses on prompt-level monitoring with competitive benchmarking. Cairrot is a standalone agency tool specifically built for the WordPress ecosystem, covering more LLM platforms and offering features like AI Readiness Audits and crawl logging through a WordPress plugin.
The core difference? SE Visible assumes you're already using SE Ranking for traditional SEO tasks, while Cairrot targets agencies managing multiple WordPress sites who need dedicated AI visibility tracking with more granular controls.
Score comparison
Score Comparison
| Dimension | SE Visible | Cairrot |
|---|---|---|
| Feature Depth | 22.0 | 20.0 |
| Ease of Use | 35.0 | 35.0 |
| Data Quality | 24.0 | 48.0 |
| Value for Money | 75.0 | 79.0 |
| Integration | 0.0 | 20.0 |
| Market Traction | 18.0 | 4.0 |
Feature comparison
| Feature | SE Visible | Cairrot |
|---|---|---|
| Multi-Platform LLM Tracking | ✓ | — |
| Prompt-Level Analysis | ✓ | — |
| Competitive Benchmarking | ✓ | — |
| Historical Trend Tracking | ✓ | — |
| SE Ranking Integration | ✓ | — |
| Custom Alert System | ✓ | — |
Pricing comparison
| Plan | SE Visible | Cairrot |
|---|---|---|
| Essential | $44/month | $39.99/mo |
| Pro | $87/month | $99/mo |
| Business | $191/month | — |
| Enterprise | Custom | — |
Feature Comparison
Cairrot covers more ground with six LLM platforms (ChatGPT, Gemini, Perplexity, Claude, Grok, and DeepSeek) compared to SE Visible's four. But SE Visible's prompt-level monitoring gives you deeper insight into exactly which queries trigger your brand mentions. Cairrot's AI Readiness Audit tells you how prepared your content is for LLM consumption — something SE Visible doesn't offer. The WordPress integration is Cairrot's standout feature. Their free plugin logs LLM crawl activity directly on your site, showing you which bots are accessing your content. SE Visible relies on external monitoring without this direct site-level data. Cairrot also includes competitor heatmaps and provides API access on all plans, while SE Visible keeps API access tied to your SE Ranking subscription tier.
Pricing Comparison
SE Visible comes included with SE Ranking plans, which start around $65/month for the Essential plan. You're paying for the full SE Ranking suite whether you need traditional SEO tools or not. Cairrot starts at $39.99/month for the Starter plan, with Pro at $99/month. Plus they offer a free tier for basic monitoring. If you're already using SE Ranking, SE Visible adds AI visibility tracking without extra cost. But if you only need LLM monitoring, Cairrot's standalone pricing makes more sense — especially for agencies running multiple client campaigns who can justify the Pro plan's additional features.
Best For
SE Visible works best for existing SE Ranking users who want AI visibility tracking integrated into their current workflow. The competitive benchmarking ties nicely into SE Ranking's rank tracking, and you won't need to manage another tool subscription. It's also better for teams who prefer everything in one dashboard. Cairrot is built for WordPress-focused agencies and consultants who need dedicated AI visibility tools. The WordPress plugin integration, broader LLM coverage, and API access make it ideal for agencies building custom reporting dashboards or managing multiple client sites with varying AI optimization needs.
The Verdict
Cairrot wins on features and flexibility, but SE Visible wins on simplicity if you're already in the SE Ranking ecosystem. For most agencies doing serious AI visibility work, Cairrot's $39.99 starting price and WordPress integration provide better value than bundling SE Visible with a full SE Ranking subscription. Start with Cairrot's free tier to test their WordPress plugin integration with your existing sites.
Our verdict
For features, cairrot leads. On a budget, go with cairrot.