answerthepublic vs lowfruits
AnswerThePublic vs LowFruits — features, pricing, and which to choose for your SEO workflow in 2026.
Quick Verdict
AnswerThePublic and LowFruits represent two fundamentally different approaches to keyword research. AnswerThePublic excels at content ideation by visualizing the questions people ask around your topics, while LowFruits focuses on finding genuinely winnable keywords by analyzing SERP weakness signals.
Most SEOs choose between these tools when deciding whether to prioritize content brainstorming (AnswerThePublic) or opportunity identification (LowFruits). One helps you understand what content to create, the other tells you which battles you can actually win.
Feature Comparison
AnswerThePublic's strength lies in its visual mapping of autocomplete data and question-based queries. You get comprehensive question wheels, preposition maps, and comparison visualizations that make content planning intuitive. The tool pulls from Google and Bing autocomplete to show you exactly how people search around your seed keywords, organized into logical content buckets. LowFruits takes a completely different approach by analyzing the actual pages ranking for keywords. It identifies SERP weakness signals like forum posts, thin content pages, and low-authority sites ranking in top positions. The tool provides specific metrics like "weak spots found" and domain authority gaps that traditional keyword tools miss entirely. Where AnswerThePublic shows you search volume and CPC data alongside its visualizations, LowFruits goes deeper into ranking difficulty by examining the actual competition. LowFruits also includes features like bulk keyword analysis and SERP screenshot analysis that help you quickly assess hundreds of opportunities.
Pricing Comparison
AnswerThePublic starts at $5/month for the Individual plan and offers a limited free tier with basic visualizations. Their paid plans unlock unlimited searches, search volume data, and advanced filtering options. The pricing scales reasonably for agencies and larger teams. LowFruits uses a pay-per-use credit system rather than monthly subscriptions. Credits cost around $0.50-$1.00 each depending on your package size, with each keyword analysis consuming one credit. This can be more cost-effective for occasional users but expensive for heavy keyword researchers who might burn through hundreds of credits monthly.
Best For
AnswerThePublic works best for content marketers and SEOs focused on topic expansion and content ideation. If you're building editorial calendars, need to understand the question landscape around your topics, or want to visualize content gaps, AnswerThePublic's approach is unmatched. It's also ideal for client presentations where visual data helps tell the story. LowFruits is superior for SEOs hunting specific ranking opportunities, especially in competitive niches. If you need to identify keywords where weak content is ranking, want to find genuine low-hanging fruit, or need detailed SERP analysis beyond basic difficulty scores, LowFruits delivers actionable intelligence that most keyword tools miss.
The Verdict
LowFruits wins for serious SEOs focused on rankings and traffic growth. While AnswerThePublic helps brainstorm content ideas, LowFruits identifies opportunities you can actually rank for. The SERP weakness analysis provides insights you simply can't get from traditional keyword difficulty metrics, making it invaluable for competitive keyword research where finding winnable battles matters more than generating content ideas.