alsoasked vs surfer-keyword-research
AlsoAsked vs Surfer Keyword Research — features, pricing, and which to choose for your SEO workflow in 2026.
Quick Verdict
AlsoAsked and Surfer Keyword Research solve different parts of the keyword research puzzle. AlsoAsked specializes in mining Google's "People Also Ask" boxes to uncover question-based content opportunities, while Surfer's keyword research module provides comprehensive keyword clustering within their broader content optimization platform.
The choice between them often comes down to whether you need a focused question-mining tool or prefer keyword research integrated with content analysis and optimization features. AlsoAsked excels at revealing the question-intent landscape around topics, while Surfer provides traditional keyword metrics with clustering and search intent classification.
Feature Comparison
AlsoAsked's core strength is visualizing People Also Ask data in interactive tree diagrams that show how questions branch and relate to each other. You can explore question hierarchies, export data for content briefs, and identify untapped question-based content opportunities. The tool refreshes PAA data regularly and provides search volume estimates for questions. Surfer Keyword Research takes a broader approach with keyword clustering algorithms that group related terms by search intent. It provides traditional keyword metrics like search volume and competition scores, plus content gap analysis that shows which keywords your competitors rank for. The tool integrates directly with Surfer's content editor and SERP analyzer for seamless workflow continuity. Surfer's advantage lies in its comprehensive keyword database and intent classification system that categorizes keywords as informational, commercial, or navigational. AlsoAsked focuses purely on question-intent keywords but provides deeper insights into how those questions connect and evolve.
Pricing Comparison
AlsoAsked starts at $15/month for 100 searches with a free tier offering 3 searches daily. Their paid plans scale based on search volume, making it accessible for smaller content teams and agencies testing question-based content strategies. Surfer Keyword Research comes bundled with SurferSEO plans starting around $89/month, with no standalone option available. While more expensive, you're getting keyword research plus content optimization, SERP analysis, and audit tools. For teams already using Surfer's content features, the keyword research adds significant value without additional cost.
Best For
AlsoAsked works best for content creators and SEOs focused on question-based content strategies. If you're building FAQ sections, pillar pages, or answering customer questions through content, AlsoAsked's PAA visualization helps identify content gaps and question hierarchies competitors miss. It's ideal for agencies and freelancers who need affordable, specialized question research. Surfer Keyword Research suits teams wanting comprehensive keyword data integrated with content optimization workflows. If you're already using Surfer for content creation and need keyword clustering with search intent data, their research module provides everything in one platform. It's better for larger teams managing multiple content projects simultaneously.
The Verdict
Choose AlsoAsked if you're specifically targeting question-based content and want deep insights into People Also Ask data at an affordable price. Choose Surfer Keyword Research if you need comprehensive keyword research integrated with content optimization tools and can justify the higher platform cost. For most SEOs, AlsoAsked provides better value as a specialized question research tool, while Surfer works better as part of a complete content workflow.