Local SEO Data
Local SEOOne local SEO data API and MCP server replacing five tools
Overview
Local SEO Data is a data layer, not a dashboard. Where BrightLocal or Whitespark hand you a polished interface with charts and scheduled reports, Local SEO Data hands you 36 endpoints across 10 categories and a credit balance. You decide what to do with the numbers — pipe them into a spreadsheet, a custom report, or an AI agent. That tradeoff is the whole pitch: pay for the data once and stop renting five overlapping subscriptions.
The endpoint list covers the full local SEO surface. There's local pack and Maps SERP data, geogrid rank scans at 5×5 through 9×9 resolution, Google Business Profile and review pulls, citation and NAP audits across 50-plus directories, keyword research, backlink gap analysis, and AI visibility scoring that queries ChatGPT, Claude, Gemini, and Perplexity. It's the same raw data that powers tools costing several hundred dollars a month, sold by the call.
Pricing is where it gets interesting. Most endpoints cost a single credit — half a cent — and you can start pay-as-you-go with a $5 top-up that never expires, or take the $19/month plan that bundles a $20 usage credit. The catch is the geogrid scan at 50 credits a pop. Run a few of those daily across a client roster and the "cheap" data adds up fast.
Key features
Geogrid Rank Scans
Maps rankings across a geographic grid (5×5, 7×7, or 9×9) so you can see how a business ranks block by block, not just at the city centroid. A single scan costs 50 credits.
Local Pack & SERP Data
Pulls the Google 3-pack, Maps results, and organic SERPs for any keyword and location. The raw building block for rank tracking and competitor monitoring.
Business Profile & Reviews
Returns Google Business Profile fields, review text, sentiment, and review velocity trends so you can audit a listing or watch reputation over time.
Citation & NAP Audits
Checks name, address, and phone consistency across 50+ directories and flags drift. Pairs with a page audit that reports Core Web Vitals.
AI Visibility Scoring
Queries ChatGPT, Claude, Gemini, and Perplexity for a brand or keyword and scores how often the business shows up. Useful for tracking the shift from blue links to AI answers.
Keyword Research
Search volume, keyword suggestions, trend data, and keyword-to-site mapping. Enough to plan a local content calendar without a separate research subscription.
Competitive Intelligence
Backlink gap analysis, competitor ad intelligence, brand mention tracking, and a local authority score for sizing up the businesses you're up against.
MCP Server
Exposes every endpoint as a tool an AI agent can call. Add it to Claude or ChatGPT and run audits in natural language without writing API code.
Pricing
| Plan | Price | Includes |
|---|---|---|
| Free Trial | 50 credits | No credit card required, free AI Visibility Checker, Competitor Gap and Local Authority tools |
| Pay-as-you-go | $0.005/search | $5 minimum top-up, credits never expire, all 36 endpoints, MCP + REST API |
| Monthly | $19/mo | Includes $20 usage credit, all endpoints, MCP server and REST API access |
FAQ
What does Local SEO Data actually replace?
It bundles the data layer behind tools like Local Falcon (geogrid), BrightLocal (rank tracking and citations), and Whitespark (citation research) into one API and credit balance. You're paying for data, not a polished dashboard.
How does the credit pricing work?
Most endpoints cost 1 credit, which is $0.005 per search. Pay-as-you-go starts at a $5 minimum and credits never expire, or a $19/month plan includes a $20 usage credit. Geogrid scans are the expensive call at 50 credits each.
Do I need to write code to use it?
No. The MCP server lets you run everything through Claude or ChatGPT in plain language. Developers can also hit the REST API directly, and there are a few free web tools like the AI Visibility Checker.
Is there a free way to try it?
Yes. New accounts get 50 free credits with no credit card, and the AI Visibility Checker, Competitor Gap Analyzer, and Local Authority Score tools are free to use on the site.
How does it relate to Local SEO Skills?
Local SEO Data is the default data source for the open-source Local SEO Skills project. The Skills supply the prompts and workflows for Claude; Local SEO Data supplies the numbers behind them.
How does Local SEO Data compare?
Side-by-side comparisons with Apple Business Connect, Bing Places, BrightLocal, and more.
Quick Facts
Alternatives
Apple Business ConnectFreeBing PlacesFreeBrightLocal$39/moGrid My BusinessFreeLocal Falcon$0.25/scanCategory
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